NJ Dental Group (6 locations)
6location dental group with patchy Google Maps visibility and thin service pages. No clear call tracking by location.
inbox placement
increase in openings
sponsorship revenue
Approach
Fix the basics: strong city + service pages, cleaner site structure, better photos/reviews, tuned Google Business Profiles, and reliable call/consult tracking.
What We Shipped
48 service & location pages;
LocalBusiness/Service schema;
Internal links;
Appointment flow + call tracking;
Review request emails/SMS;
Speed and mobile fixes.
Outcomes
+182% nonbrand search clicks in 4 months;
3.1× more “Book appointment” calls;
18 services in top 3;
6 locations ranking inside 60 days.
This is the first time SEO showed up as booked patients.
